Detailed comparison across 10 dimensions
Winner: Hubspot Email Builder
HubSpot Email Builder clearly comes out ahead of ActiveCampaign on Staquest's weighted six-dimension score. HubSpot Email Builder has a free tier; ActiveCampaign does not. HubSpot Email Builder's paid plans start at $20/mo.
| Overview | ||
|---|---|---|
| Type | hybrid | saas tool |
| Company | ActiveCampaign, LLC | HubSpot |
| Free Tier | ||
| Has API | ||
| Open Source | ||
| Learning Curve | - | - |
| Integration | - | - |
| Trending | Stable | Stable |
| GitHub Stars | - | - |
| Industries | MarketingAI & Machine LearningSales & CRM | MarketingSales & CRM |
| Categories | email-marketingmarketing-toolsmarketing-automationcrm | email-marketingcrm |
| Website | Visit | Visit |
Hubspot Email Builder
custom
custom
freemium
per seat
per seat
per seat
| Feature | activecampaign | hubspot-email-builder |
|---|---|---|
| Landing Pages | ||
| 3 Users | ||
| A/B Testing | ||
| 5 Users | ||
| Advanced Automation | ||
| Active Intelligence | ||
| Advanced Forms | ||
| Active Intelligence (Limits Apply) | ||
| Basic Email Marketing Tools | ||
| Advanced Segmentation | ||
| Complex Automation | ||
| Attribution & Conversion Tracking | ||
| Custom Reporting | ||
| Custom Objects | ||
| Forms | ||
| Dedicated Account Team | ||
| Full Suite Of Advanced Marketing Tools | ||
| Email Marketing | ||
| Higher Usage Limits | ||
| Marketing Automation | ||
| Increased Email Sending Limits | ||
| Predictive & Conditional Content | ||
| Limited Number Of Monthly Email Sends | ||
| Premium Crm & Ecommerce Integrations | ||
| Live Chat | ||
| Premium Segmentation | ||
| Removes Hubspot Branding | ||
| Single Sign-On (Sso) | ||
| Sophisticated Email Marketing Features | ||
| Standard Crm & Premium Ecommerce Integrations |
Showing 30 of 30 features
Dashes mean the feature isn't listed in our data. The tool may still support it.
On Staquest's weighted six-dimension scoring, HubSpot Email Builder comes out ahead overall, though ActiveCampaign can be the better fit depending on your priorities — see the dimension-by-dimension breakdown above.
HubSpot Email Builder offers a free tier; ActiveCampaign does not currently list one.
HubSpot Email Builder scores higher on pricing value in Staquest's analysis. It is the highest-weighted dimension in this comparison.
