Detailed comparison across 10 dimensions
Winner: Matomo
Matomo clearly comes out ahead of Google Analytics 4 on Staquest's weighted six-dimension score. Both offer a free tier.
| Overview | ||
|---|---|---|
| Type | saas tool | saas tool |
| Company | Matomo | |
| Free Tier | ||
| Has API | ||
| Open Source | ||
| Learning Curve | - | - |
| Integration | - | - |
| Trending | Stable | Stable |
| GitHub Stars | - | - |
| Industries | Data & AnalyticsMarketingEducation & EdTechAI & Machine Learning | Data & AnalyticsMarketing |
| Categories | analyticse-commerce | analyticsuser-testing |
| Website | Visit | Visit |
Matomo
freemium
usage based
open source
usage based
custom
| Feature | google-analytics-4 | matomo |
|---|---|---|
| Advanced Analytics | ||
| Automatic Updates | ||
| Enhanced Support | ||
| Custom Allowances | ||
| Higher Data Volumes | ||
| Dedicated Support | ||
| Standard Analytics Features | ||
| Ecommerce Tracking | ||
| Suitable For Most Websites, Bloggers, And Small-To-Medium Businesses | ||
| Event Tracking | ||
| Everything In Cloud | ||
| Full Data Ownership | ||
| High-Volume Tracking | ||
| No Server Maintenance | ||
| Robust Security | ||
| Self-Hosted | ||
| Unlimited Team Members | ||
| Unlimited Websites |
Showing 18 of 18 features
Dashes mean the feature isn't listed in our data. The tool may still support it.
On Staquest's weighted six-dimension scoring, Matomo comes out ahead overall, though Google Analytics 4 can be the better fit depending on your priorities — see the dimension-by-dimension breakdown above.
Both Google Analytics 4 and Matomo offer a free tier.
Matomo is open source. The feature comparison and dimension scores above cover the full breakdown.
