SERPWatcher vs Nightwatch

Detailed comparison across 10 dimensions

Winner: SERPWatcher

SERPWatcher clearly comes out ahead of Nightwatch on Staquest's weighted six-dimension score. SERPWatcher has a free tier; Nightwatch does not. Paid plans start at $29/mo for SERPWatcher and $32/mo for Nightwatch.

Quick Overview

Overview	SERPWatcherUser-friendly rank tracker with a focus on simplicity and visibility metrics.	NightwatchAdvanced rank tracker focused on local SEO and accurate data visualization.
Type	saas tool	saas tool
Company	itxy s.r.o.	Nightwatch
Free Tier
Has API
Open Source
Trending	Stable	Stable
Industries	MarketingData & Analytics	MarketingData & Analytics
Categories	seo	business-intelligenceseo
Website	Visit	Visit

Dimension Scores

Winners by Dimension

Overall Winner

SERPWatcher

SERPWatcher: 6.5Nightwatch: 6.0(+0.5 pts)

Pricing Value

Tie15% weight

SERPWatcher

7.8

Nightwatch

7.5

Free Tier

SERPWatcher10% weight

SERPWatcher

6.5

Nightwatch

2.0

Scalability

Nightwatch10% weight

SERPWatcher

7.0

Nightwatch

9.4

Integrations

Tie10% weight

SERPWatcher

8.0

Nightwatch

8.0

Community

Tie5% weight

SERPWatcher

3.0

Nightwatch

3.0

Open Source

Tie5% weight

SERPWatcher

2.0

Nightwatch

2.0

Pricing Comparison

SERPWatcher

Free

freemium

Access to all Mangools SEO tools with limited daily lookups

Entry

~$29/mo

flat

25 keyword lookups per day
50 keyword suggestions per search
50 tracked keywords

Basic

~$49/mo

flat

100 keyword lookups per day
200 keyword suggestions per search
200 tracked keywords

Premium

~$69/mo

flat

500 keyword lookups per day
Unlimited keyword suggestions
700 tracked keywords
3 simultaneous logins

Agency

~$129/mo

flat

1,200 keyword lookups per day
Unlimited keyword suggestions
1,500 tracked keywords
10 simultaneous logins

Nightwatch

250 Keywords

~$32/mo

View pricing

usage based

250 Daily Tracked Keywords
50 Websites Tracked
5 Competitors Tracked
25 Site Audit Pages
Track Google, YouTube and Bing
Google Analytics Integration
+4 more

AI Tracking Add-on

~$99/mo

View pricing

usage based

100 Prompts
Track AI Platforms (ChatGPT, Gemini...)
Sentiment Analysis
Search Visibility & Share of Voice
Citations & Sources Tracking
Generative Rankings
+1 more

Enterprise

Contact sales

View pricing

custom

SOC2 compliant
SSO enabled
Full data encryption at rest and in transit

Feature Comparison

Feature	serpwatcher	nightwatch
1,200 Keyword Lookups Per Day
100 Prompts
1,500 Tracked Keywords
25 Site Audit Pages
10 Simultaneous Logins
250 Daily Tracked Keywords
100 Keyword Lookups Per Day
5 Competitors Tracked
200 Keyword Suggestions Per Search
50 Websites Tracked
200 Tracked Keywords
Api Access
25 Keyword Lookups Per Day
Citations & Sources Tracking
3 Simultaneous Logins
Full Data Encryption At Rest And In Transit
50 Keyword Suggestions Per Search
Generative Rankings
50 Tracked Keywords
Google Analytics Integration
500 Keyword Lookups Per Day
Looker Studio Integration
700 Tracked Keywords
Prompt Engineering Data
Access To All Mangools Seo Tools With Limited Daily Lookups
Search Visibility & Share Of Voice
Unlimited Keyword Suggestions
Sentiment Analysis
Soc2 Compliant
Sso Enabled

Showing 30 of 30 features

Dashes mean the feature isn't listed in our data. The tool may still support it.

Frequently asked questions

Is SERPWatcher or Nightwatch better?

On Staquest's weighted six-dimension scoring, SERPWatcher comes out ahead overall, though Nightwatch can be the better fit depending on your priorities — see the dimension-by-dimension breakdown above.

Which is cheaper, SERPWatcher or Nightwatch?

SERPWatcher's paid plans start at $29/mo and Nightwatch's start at $32/mo, so SERPWatcher is the lower entry price. Check the pricing comparison for higher tiers and per-seat costs.

Does SERPWatcher or Nightwatch have a free tier?

SERPWatcher offers a free tier; Nightwatch does not currently list one.

View SERPWatcher View Nightwatch